Изображение Samsung и Apple
Samsung Electronics vs. Apple: The Battle for the Thinnest Premium Smartphone

The smartphone industry in 2025 continues to evolve with new technological advancements and shifting consumer preferences. Samsung Electronics is once again reinforcing its leadership by launching the Samsung S25 Edge, its thinnest and most intelligent flagship smartphone, aiming to capture the premium segment, where Apple’s dominance has traditionally been unshakable. Samsung’s Technological Leap: Focus on…

13.05.2025
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Apple Shipments Decline and Xiaomi Surge in China – An Analytical Overview

In the midst of a rapidly evolving smartphone market, China continues to reveal unexpected trends. According to IDC, shipments of Apple (AAPL.O) smartphones dropped by 9% in the first quarter compared to the same period last year. While most industry players are showing steady growth, Apple stands out as one of the few facing a…

18.04.2025
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Samsung Electronics at a Crossroads – New Leadership and Strategic Transformation

Recent developments at Samsung Electronics highlight a significant turning point for the South Korean tech giant. In the wake of a tragic loss, the company has restructured its top management, signaling a renewed effort to modernize its business processes and adapt to an increasingly competitive global market. These strategic changes affect not only the mobile…

02.04.2025
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Updated iPad Air – A New Era of Technology from Apple

Apple  (AAPL.O) continues to demonstrate its relentless commitment to innovation by launching an updated iPad Air lineup, now powered by the groundbreaking M3 chip and advanced artificial intelligence capabilities. With the release of 11‑inch and 13‑inch models, the company takes a significant step forward in enhancing functionality and user experience. This strategic move reinforces Apple’s…

05.03.2025